An Easy Way to Make Annual Gifts Plus Receive Income for Life
In the prior post, I discussed a powerful gift combination you should be marketing to your donors -- the IRA charitable rollover plus the charitable bequest. You may have donors who like the concept of supporting your cause with annual gifts made from their IRA and want to continue their legacy of giving through a bequest. However, like many people, your donors may have financial concerns. How could this gift blend be modified to help donors who are concerned about meeting their current and future needs?
The solution is to encourage your donors to make annual IRA charitable rollover gifts along with creating a charitable remainder unitrust to benefit your organization.
Here are some of the benefits of this blended gift plan:
- A reduction in income and tax savings resulting from IRA rollover gifts
- Lifetime income paid from the charitable remainder unitrust
- A tax deduction in the year the trust is established
- Potential to avoid capital gains tax when the trust is funded with appreciated assets.
- Ability to leave the trust remainder as a legacy gift to support your cause.
To view an illustration of this plan for your donors, contact Crescendo and ask for a free trial of our blended gifts software program.
About Kristen Schultz Jaarda, JD, LLM
Kristen Schultz Jaarda is Executive Vice President of Crescendo Interactive, Inc. She specializes in charitable tax planning and online marketing for planned gifts. She is responsible for client education and leads Crescendo's marketing services and support team. She is a nationally recognized speaker, conducts seminars nationwide and is a principal faculty member of GiftCollege.
Kristen serves as a board member for the American Council on Gift Annuities (ACGA) and as a member of the ACGA Rates and State Regulations Committees, Editorial Advisory Board member for Planned Giving Today, Committee Member for the ABA Charitable Planning and Organization's Group, past Legislative Chair and a board member for the Partnership for Philanthropic Planning of Greater Los Angeles (PPP-LA), a member of the Ventura County Planned Giving Council and a committee member and volunteer for several California charities. She writes weekly for CrescendoTweet and her planned giving blog.
Previously, Kristen served as Counsel to the Assistant Secretary of Education in Washington, D.C. and was Oversight Counsel to the U.S. House Committee on the Judiciary. Prior to that, she worked in a public affairs law practice. Kristen graduated from UCLA School of Law where she was Law Review Editor. She completed her Tax LL.M. with honors at Loyola School of Law. Kristen is a member of the California State Bar, D.C. Bar and the Maryland State Bar.